Portfolio Company News: Clicktale acquired to create the global leader in web analytics

BVA was proud to be involved in the formation and early investment in Clicktale. As one of first BVA incubated companies, we had a unique and rewarding relationship with the original founding team.

Contentsquare, a leading digital experience insights platform trusted by brands like AccorHotels, Sephora and Volkswagen, announced today it has acquired Israel-based experience analytics company Clicktale, another leading digital experience platform, with clients such as Dell, RBS and T-Mobile.

This combination creates the definitive global leader in the experience analytics market, with the combined entity serves 600 enterprise clients around the world, including 30% of the Fortune Global 100, with strong presence in North America, Europe and Asia. Its global community of 12,000 users include analytics, e-commerce, e-merchandising, content, marketing, UX and IT professionals.